At CES 2012, NVIDIA took the stage alongside ASUS to show-off a budget-friendly quad-core tablet dubbed as “ASUS MeMo”. It was supposed to be priced at $249. Well, rumors suggest that since the announcement, this tablet has been cancelled or probably rebranded as the next tablet by Google a.k.a Nexus Tablet. No other company has even tried to make a budget tablet with the mentioned specs. So, in order to motivate the companies to make low-priced Tegra 3 tablets, NVIDIA has dished out a new strategy/concept known as “Kai”.
The idea behind it is pretty simple, make a Tegra 3 tablet that costs no more than $200. The question is, How will any company achieve this without incurring any losses? This is where Kai strategy comes into play, it allows NVIDIA to pair the Tegra 3 with low cost components and reduce the amount of power consumed by the screen of the tablet. In the end, you get a powerful Tegra 3 tablet running ICS at a very friendly price.
Kai is just like a guide for Android tablet manufacturers that will help them offer tablets at such a compelling price. The ASUS MeMo was, maybe the first step towards it but it couldn’t survive because of the high-end components. [or maybe, ASUS has different plans for the MeMo and it might actually hit the market]. We are not sure if Android OEMs will take this strategy seriously but we are [DAMN!] sure that the next generations of tablets will revolve around the idea of “Kai”
What do you think about Kai? Let us know.